The best way to understand the great success story behind organic food is to read the story of its earlier failure it suffered due to the negative publicity it received during the development stage of the growth of this industry. But the truth is – nothing worthwhile is ever going to be easy. Success stories might mask some difficulties but failure stories will tell us the truth. Not only that, but these failure stories help us understand and be cautious about our approach. Once you’re aware of the reality, you can at least work towards protecting yourself rather than blindly following a success story.

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